Showcase Jewellers managing director Anthony Enriquez says that when constructing a digital marketing strategy for bridal and engagement jewellery, the strengths of the internet as a medium must be ...

What gives Drosos hope for the coming quarter, next year and beyond is the return of the bridal jewelry market, which accounts for half of the company’s sales. “Engagements are definitely ...

Instead, we emphasise the in-store experience, where customers can physically try on the jewellery,” he notes. The campaign for Indriya’s bridal collection will run across TV, newspapers ...