The NBA and Disney leaned into this puzzling yet growing trend on Christmas, providing an alternate broadcast for games on Disney+ that featured – you guessed it – Disney cartoon characters. Mickey ...

This cartoon ... Other sports have also started exploring the intersect between live sport and the virtual world. In December last year, the National Football League (NFL) teamed up with Disney+ and ...

This is a growing trend now. We’ve seen it in football and now it’s come to the NBA: alternate broadcasts with cartoon characters playing the sports we love. Who are these for? Children?