Here's a tip to go viral, check out these 7 creative ads that will inspire and educate. Learn the secrets to captivating ...

Among today’s creative highlights, Gatorade celebrates dreaming big (and not just among pro athletes); Coca-Cola teams up ...

Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional ...

Fresh marketing/ad campaigns tell a story and should be highly creative and compelling to capture a person's interest. The ...

Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform how brands create and optimize advertising ...

It was a strong week for out-of-home ads, with four striking campaigns from four different countries making the top 5.

From Amber Valletta to Madonna, a digital throwback of the 10 most iconic Versace ad campaigns that have shaped fashion ...

As AI continues to evolve, Bold Group’s Saud Saadoun looks at if the Saudi industry is automating creativity or empowering it ...

Former senior AMV BBDO creative Polina Zabrodskaya (left) is accusing the agency of subjecting her to "detrimental treatment" ...

The Drum was in attendance at this celebration of the city’s finest creative agencies, catching up with some of the night’s biggest winners, including creative director and graphic designer Markham ...

This is Segwise's second major AI-powered solution, following its widely recognised AI-powered Campaign Monitoring and ...

Yonder Creative – an advertising and branding agency – helped ReachOut develop and launch a campaign to raise awareness of “a free Australian mental health support service for parents and carers of ...