Among today’s creative highlights, Clorox brought in neuroscientists to demonstrate some surprising data about how cleaning ...
It was a strong week for out-of-home ads, with four striking campaigns from four different countries making the top 5.
Physical, tangible brand experiences—a well-placed billboard, an unexpected direct mail piece or a cleverly designed giveaway ...
From Amber Valletta to Madonna, a digital throwback of the 10 most iconic Versace ad campaigns that have shaped fashion ...
Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform ...
Creativity alone is no longer enough to achieve success. Brands and advertisers need a strategy that not only captures ...
Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional ...
As AI continues to evolve, Bold Group’s Saud Saadoun looks at if the Saudi industry is automating creativity or empowering it ...
CEO Juan Martín Salazar has directed campaigns for such significant releases as Beyoncé's Renaissance and Cowboy Carter ...
Former senior AMV BBDO creative Polina Zabrodskaya (left) is accusing the agency of subjecting her to "detrimental treatment" ...