This guide will cover the top influencer marketing agencies, how to choose them, the different types available, and how you stand to benefit from using influencer marketing agencies. As influencer ...

Most marketing and advertising agencies receive fixed or labor-based payment for their work, rather than commission-based payment, according to recent research from the Association of National ...

The advertising field has always been competitive. The giant brand name agencies have long dominated this market with exclusive connections to the major media outlets. However, technology has ...

The first time I stepped into an advertising agency, I was overwhelmed by the sheer energy of the place. Designers hunched over screens, copywriters furiously typing away, and account managers ...

Ever wondered how ad agencies in Nigeria really make money? On this episode of Paid in Full, host Ogieva chops it up with Ozone Mbanefo, aka Mr. Advertising, to break down the business behind the ...

Building brand awareness, increasing site traffic and generating leads are a few of the reasons why a business might turn to a social media marketing agency for support. But they also need to lean ...

Why? Because no matter how iconic a brand is, visibility and engagement are the lifeblood of success. And this is exactly what advertising and marketing agencies do for brands! They burst the myth ...

Each week, we ask agency experts from around the world for their take on tough questions and challenges facing the marketing and advertising industries.

Activate your account. By Tim Nudd - 4 hours 17 min ago By Amir Farhang - 4 hours 17 min ago By Ashley Joseph - 1 day 2 hours ago By Ad Age Staff - 1 day 2 hours ago By Jack Neff - 1 day 2 hours ...

By Mike Lacey - 1 hour 1 min ago By Tim Nudd - 1 hour 27 min ago By Garett Sloane - 5 hours 15 min ago By Jon Springer - 8 hours 45 min ago 8 hours 45 min ago By Ad Age Staff - 8 months ago ...