In an interview with Campaign Asia, global CEO Nancy Reyes and chief creative officer Chris Beresford-Hill discuss their ...

Role takes leadership of 'almost all multi-market and global client relationships' within Havas Creative Network.

A new mindset is reshaping the Chinese consumer—64% now prioritise emotional fulfilment over material goods. Live ...

One of the first brands to democratise international calls and foster global communication, Skype gets a fond farewell as it ...

Data segments leave a lot to be desired, and the solutions put in place to fix them are complicated. Campaign talks to ...

Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits! Premium member-only articles & analysis Campaign’s annual APAC Agency Report Cards ...

Electronic Arts has appointed GroupM as its global media agency following a competitive review managed by ID Comms. GroupM’s T&Pm was the incumbent on the account, but a group solution from GroupM ...

Interpublic Group has sold RGA to private equity firm Truelink Capital. After 23 years as part of IPG, the sale will return the creative innovation agency to independence as a privately owned company.

Appeals are among the most fun parts of a cricket match. For those not familiar with the game, they are when the bowling team creates a ruckus—usually yelling "howzzat!" aloud—to indicate their belief ...