Among today’s creative highlights, Clorox brought in neuroscientists to demonstrate some surprising data about how cleaning ...
It was a strong week for out-of-home ads, with four striking campaigns from four different countries making the top 5.
Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional ...
Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform how brands create and optimize advertising ...
Former senior AMV BBDO creative Polina Zabrodskaya (left) is accusing the agency of subjecting her to "detrimental treatment" ...
This is Segwise's second major AI-powered solution, following its widely recognised AI-powered Campaign Monitoring and ...
Yonder Creative – an advertising and branding agency – helped ReachOut develop and launch a campaign to raise awareness of “a free Australian mental health support service for parents and carers of ...
FCB New York’s ‘Dreamcaster’ for AB InBev (Michelob) tops this year’s list and is named the world’s most successful campaign.
MUMBAI- Sustainability just got a creative twist, thanks to the Pinky Promise campaign, an innovative concept by Rahul Rudra ...
TBWARAAD's Reda Raad shares insights on the factors driving creative differentiation and the role of data and AI in shaping ...
Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...