Among today’s creative highlights, Clorox brought in neuroscientists to demonstrate some surprising data about how cleaning ...
It was a strong week for out-of-home ads, with four striking campaigns from four different countries making the top 5.
Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...
Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform ...
Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional ...
Physical, tangible brand experiences—a well-placed billboard, an unexpected direct mail piece or a cleverly designed giveaway ...
The traditional creative agency is collapsing. Those who embrace change, grieve the loss and adapt will find themselves not ...
9don MSN
CEO Juan Martín Salazar has directed campaigns for such significant releases as Beyoncé's Renaissance and Cowboy Carter ...
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Campaign Middle East on MSNBalancing AI and creativity: the future of Saudi advertisingAs AI continues to evolve, Bold Group’s Saud Saadoun looks at if the Saudi industry is automating creativity or empowering it ...
Creativity alone is no longer enough to achieve success. Brands and advertisers need a strategy that not only captures ...
From Amber Valletta to Madonna, a digital throwback of the 10 most iconic Versace ad campaigns that have shaped fashion ...
Former senior AMV BBDO creative Polina Zabrodskaya (left) is accusing the agency of subjecting her to "detrimental treatment" ...
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