Swiggy Instamart, Amazon India, ITC Mangaldeep, Fortune Foods, BharatPe are among the brands making their presence felt at ...

According to industry estimates, brands are spending between Rs 10 crore and Rs 50 crore on Maha Kumbh activations.

No wonder, FMCG giants, tech start-ups, and fintech firms are seizing the opportunity. A hospitality agent told Fortune India the festival hosts five food courts, with 14 outlets, including Starbucks ...

Brands like DSP Mutual Fund, Astroyogi, Vi, and Niine are carrying out activations near the Triveni Ghat as Mahakumbh ...

The unfathomable scale of the world’s largest religious festival in India overshadows many nations in size — and for the ...

HMD India: The brand announced the launch of one-of-a-kind service initiatives at Maha Kumbh Mela 2025 ... waste management staff by giving them food and warm blankets. Eveready: Eveready ...

Prayag Maha Kumbh Mela, also referred to as the 2025 Prayag Kumbh Mela, is the ongoing iteration of the Kumbh Mela, a Hindu ...

With over 53 crore pilgrims already attending the 2025 Maha Kumbh Mela in Prayagraj, according to the latest information by ...

The Maha Kumbh Mela 2025 in Prayagraj, one of the world’s largest religious gatherings, has become a unique platform for brands across sectors to engage with millions of pilgrims. This year ...